Experience

Most of these ran at the same time as a full-time business degree. The run sheet below is drawn to scale by month, from August 2023 to today.

Aug '23 2024 2025 2026
Freelance strategistSocial & marketing
Another Planet Ent.Event operations
Outside LandsGuest experience
Grass Fed MusicMarketing intern
Artist Partner GroupA&R scout
SF State · NEOMA ParisB.S. Business, exchange
Marketing & partnershipsLive & experientialEducation

Social Media & Marketing Strategist

Freelance

08/2023 to present · San Francisco

  • Coordinate content calendars, publishing schedules and deliverables for ongoing digital campaigns
  • Write social copy, campaign messaging and content briefs aligned with each client's brand
  • Run channel execution end to end: scheduling, publishing, community engagement and performance monitoring

In any industry

Owning a brand's social presence from plan to report.

A&R Scout

Artist Partner Group (APG)

01/2024 to 12/2024 · Los Angeles

  • Identified emerging talent and analyzed audience trends to spot growth opportunities
  • Managed relationships with artists, managers and industry partners across stakeholders
  • Supported creative campaigns and release strategies through research, planning and execution
  • Kept project timelines and deliverables on track with internal teams

In any industry

Creator scouting and partnership management: finding the right talent before the market does and keeping the relationship strong.

Marketing Intern

Grass Fed Music

11/2023 to 09/2024 · San Francisco

  • Coordinated campaign deliverables and content schedules across release timelines
  • Researched social trends, platforms and engagement patterns to shape recommendations
  • Developed content concepts and marketing materials consistent with each artist's positioning
  • Partnered with the team on campaign planning, creative development and launch communications

In any industry

Product launch marketing: every release is a launch with a positioning, a timeline and an audience to grow.

Event Operations Crew

Another Planet Entertainment

08/2023 to 08/2024 · San Francisco

  • Supported live-event execution at Bill Graham Civic Auditorium, including VIP areas and event-day logistics
  • Worked with staff and event personnel to resolve issues and hold the schedule
  • Handled guest experience and backstage readiness in a fast-paced environment

In any industry

Event and activation execution, with hospitality standards for high-value guests.

Guest Experience & Operations

Outside Lands Music Festival

08/2023 to 08/2025 · San Francisco

  • Coordinated volunteer assignments, schedules, guest flow and communications across GA+ areas
  • Led volunteer teams and resolved guest concerns to keep service standards high
  • Helped deliver a premium festival experience through planning and real-time follow-through

In any industry

Leading teams to deliver a premium customer experience at large scale.

Toolkit

Google WorkspaceGoogle SlidesMicrosoft OfficePowerPointCanvaCapCutSocial media platformsDigital analytics & reportingCampaign briefsContent calendars

Education

B.S. Business Administration, General BusinessSan Francisco State University · 2020 to 2026
Exchange semesterNEOMA Business School, Paris · Fall 2025